Feltre’s 24 Hours Race is rebranding around the signature blue of Connection (based in San Vendemiano, Treviso), officially becoming the ’24 ore Feltre-Connection’.

Starting from 2026, Connection will become the new title sponsor of Feltre’s 24 Hours Race, Italy’s most famous cycling marathon founded in 2001. Led by Roberto Zuccaro, Connection is a market leader in industrial control panels.
The collaboration is a perfect match. While Connection delivers energy through technology, Feltre’s 24 Hours Race unleashes human energy and lifelong connections on and off the circuit. It is an unmatched experience, both at home and abroad.

To mark the symbolic handover, Connection’s owner visited Castelli’s headquarters in Fonzaso. Castelli will continue to back Feltre’s 24 Hours Race as a technical partner. The delegation was welcomed by Alessio Cremonese, president of Manifattura Valcismon (the group behind Castelli, Sportful and Karpos).

To wrap up the visit, a handshake between the former and new title sponsors joined by Ivan Piol, president of the organizing club Pedale Feltrino – sealed a renewed, even stronger partnership to support Feltre’s 24 Hours Race.
Feltre Connection’s 24 Hours already has 90 registered teams from across Italy. Over the coming months, five more star-studded teams, featuring sports champions and celebrities, will be announced.
In total, nearly 1,200 riders will compete, drawing participants from Italy, France, Germany, Austria and Spain.
For more information, visit the official website:
https://www.24orefeltre.it/it/

STATEMENTS:

Ivan Piol, Organizing Committee

“We are delighted to bring a company from outside our industry into our world,” says Piol, president of the Pedale Feltrino cycling club, the organizers of the event. “It is a great boost for cycling during such a challenging time. Connection is a young, dynamic company. When we pitched the project to Zuccaro, he was instantly captivated and enthusiastic, even though they are completely new to the cycling world. His energy has been contagious, which can only be a good thing for the event. We are also thrilled that Castelli remains an integral part of our project. The Cremonese family and Manifattura Valcismon have always stood by us, and continuing this long-standing partnership is deeply important to us. This transition was a joint decision, and we are confident it will bring great value to the race.

Roberto Zuccaro for Connection

We are thrilled to embark on this new adventure and support a project that holds so much value for people, sports and the local community,” Zuccaro explains. “In our industry, energy is the core of everything we do and I have always been fascinated by it in all its forms. The same holds true for sports, where the energy unleashed brings people together and drives extraordinary events like Feltre’s 24 Hours Race. Being the title sponsor makes us incredibly proud because we share those same core values of commitment, passion and dedication. We are delighted that Connection can support an initiative so important to the Veneto region, highlighting a business community that does much more than just run a company. We invest in passion, our local area and our people.

Alessio Cremonese for Castelli

“As Castelli, we are pleased to see that companies from outside the sector are also deciding to invest in the 24 hours,” comments Cremonese. “We are pleased because it means that it has been understood that this is not only a sporting event but a 360-degree event that involves many companies, many groups, and has international visibility. Castelli maintains its support for the event, which we also feel is ours and which is held in our territory. We will continue to be technical partner of the 24 hours which, as I said, continues to bring new developments and new names to Feltre year after year, as well as many champions from different sports disciplines, but also singers, actors and famous personalities. Let us not forget that Feltre’s 24 Hours also has a charitable aspect linked to the teams that register for the event each year to raise funds for charitable purposes.

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